Lenticular over conventional printing?
May 29th, 2008
Here are some numbers to demonstrate that lenticular product draw attention, create excitement and drive sales.
From TIME Magazine (Lenticular ad vs. conventional print ad)
96% of the readers recalled seeing the 3D Lenticular ads.
91% reported reading more than half of the article that the ad was attached to (30-40 % is typical for flat conventional print [...]